Updated on Dec, 08 2025 03:19 IST
Study Marketing in Poland
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Are you curious about how brands grow and succeed by reaching the right audience? Marketing is a field that guides how companies reach customers and grow. It opens opportunities to learn about branding, advertising, digital strategies, market research and consumer decisions. The courses are built around real world projects, innovation and tools linked to current global market trends. Such experience prepares students to solve real problems, analytical thinking while staying ahead in evolving global markets. Poland is a popular destination for studying business due to its cost-effective tuition, affordable student life and diplomas respected worldwide. Following European academic rules, Polish universities provide degrees that are respected both in Europe and worldwide. Therefore, studying here means access to academic excellence along with a secure environment and cultural and global connections. If you're looking to study Marketing in Poland, Anigdha can act as your supportive companion while you move ahead in this journey. We guide you in choosing the best university, assist with scholarships and stand by you during the full admission process.
Here is the detailed set of eligibility criteria that you must know before applying for Marketing courses in Poland. Here we explain the requirements for both levels separately:
Bachelor’s Eligibility Criteria
Application requirements: The first step is completing the form for your selected Polish course. Double-check all information in your form and submit it within the given time.
Educational requirements: A completed secondary education and a school-leaving certificate are required to apply for a bachelor’s program in Marketing in Poland. Students may also have to score well in maths and physics.
Global admission test: Some academic programs in Poland follow an interview system during admissions, giving professors a chance to interact directly with applicants, ask subject-related questions, and evaluate whether they are a good fit for the course.
Additional requirements: As part of the application checklist, students are commonly asked to prepare items like a motivation letter. These usually include a curriculum vitae, a valid passport copy, a photograph, legalized or apostilled school or university transcripts and certified translations of the same if the originals are issued in another language.
English proficiency requirements: If your chosen program is taught in English, you will need to demonstrate your language proficiency. This can be done by presenting one of the accepted proofs listed below:
IELTS: 5.5 to 6.0
TOEFL iBT: Minimum 72 to 80
Duolingo: Minimum score of 95 to 100
Master’s Eligibility Criteria
Educational requirements: Applicants are eligible for a master’s in Marketing in Poland after earning a bachelor’s in mechanical or a related area with scores of at least 55 to 60%.
Application requirements: Complete your online application, pay the required fee, and attach legalized or apostilled academic documents, translations, passport copy and a photo before the deadline.
Additional requirements: Some programs ask for a motivation letter, CV, letters of recommendation and when required, proof of work experience.
English proficiency requirements: When you choose English as your study medium, proof of language ability is required. You may present one of the following.
IELTS: 5.5 to 6.0
TOEFL iBT: Minimum 72 to 80
Duolingo: Minimum score of 95 to 100
Students can apply to Marketing programs in Poland during either the Fall or Spring intake. The Fall intake is considered the main session. Applications are usually open from May to July, and the academic year begins in September or October. A number of Polish universities provide a Spring intake as well, where the application period runs from October to January and courses start in February or March. Therefore, It is advised to prepare early so that all documents, admission, and visa work are completed on time.
Here is the list of documents you must attach to your application form when applying for Bachelor’s in Marketing in Poland:
A Properly filled application form as per university guidelines.
Copy of the passport identification page.
High school graduation certificate with official legalization or apostille.
Certified copies of academic transcripts with detailed marks.
Authenticated translations of certificates and transcripts into English or Polish.
A set of current passport-size photos in color.
Official proof of meeting the minimum B2 level in the language of instruction.
Official proof of payment of the application fee, if needed.
Document showing health insurance coverage applicable in Poland.
Here is the list of documents required to be attached to your application form for a Master’s in Marketing in Poland:
A clear copy of the passport’s identification page.
Degree certificate along with academic records, properly legalized.
Certified academic transcripts with a record of subjects and grades must be attached.
Recognition statement or qualifying certificate showing eligibility for postgraduate study.
Language test results confirming at least B2 proficiency in the chosen language.
Recent photo as per passport size requirements.
Filled and signed application form according to university rules.
Receipt showing payment of the application fee (if applicable).
Proof of medical insurance that covers your stay in Poland.
Polish universities offer Marketing programs in English and Polish, and international students often prefer English classes. A B2 level of English is commonly required for English-medium programs. Universities usually accept popular English exams as proof of proficiency. Students choosing Polish-medium tracks may need a State Certificate (B1/B2).
IELTS: 5.5 to 6.0
TOEFL iBT: Minimum 72 to 80
Duolingo: Minimum score of 95 to 100
Bachelor's degree: A Marketing undergraduate course in Poland normally lasts between 3 and 4 years. The course introduces fundamentals in engineering, structural systems and design. After finishing, students obtain a valid European qualification with ECTS credits, opening doors to postgraduate education and professional opportunities in many European countries.
Master’s degrees: The duration of a master’s program is generally between 1.5 and 2 years. Many choose Poland because shorter study periods mean earlier graduation, faster expertise and readiness for strategic positions worldwide.
|
Name of the University |
Bachelors fees/ year |
Masters fees/ year |
|---|---|---|
|
SGH Warsaw School of Economics |
A bachelor’s degree in Management taught in English has tuition of €2,400 per semester (€4,800 annually). The exact fee is tied to chosen majors such as Marketing or Entrepreneurship |
The cost for master’s studies at SGH, covering areas like Global Business, International Business, or Finance & Accounting, is €2,300 to €3,000 per semester, based on profile. |
|
Lazarski University |
A bachelor’s degree in Poland can be quite affordable, as yearly tuition often begins from 2,000 EUR and varies by specialization. |
The first-year Marketing Management bachelor’s tuition is 2 × 2,820 EUR, while later years include higher payments calculated on a semester or yearly fee structure. |
|
VIZJA University |
Annual tuition for EU and grouped students is around €2,900 (€1,600 per semester), while non-EU students face higher costs, approximately €3,900 each academic year. |
The Master’s in Marketing Management carries annual tuition of €2,900 for EU and grouped countries. For non-EU students, the yearly fee is higher at €3,900. |
|
Cracow university of Economics |
The International Business bachelor’s degree is offered in English at a cost of 12,000 PLN per year for international students pursuing full-time study. |
Tuition rates for marketing master’s are not consistently published, but English-language business programs at master’s level usually fall between €2,500 and €4,000 per academic year. |
|
University of Warsaw |
The cost of studying Business & Management in English at the bachelor’s level is about €2,000 per semester, or €4,000 per year. |
A master’s in International Business taught in English averages €2,000 per semester, amounting to €4,000 annually for those studying full-time in Poland. |
Note: Tuition fees vary by university, study level and student origin (EU vs non-EU). Always check official university websites for the most current and exact fee details.
Here are some of the top Polish universities where you can pursue your desired bachelor’s or master’s course of Marketing in Poland.
| Name of the University | Category | City |
|---|---|---|
| SGH Warsaw School of Economics | Public | Warsaw |
| Lazarski University | Private | Warsaw |
| VIZJA University | Private | Warsaw |
| Cracow university of Economics | Public | Krakow |
| University of Warsaw | Public | Warsaw |
Here is a simple admission process you should follow to secure your seat in Poland for both levels of study:
Bachelor’s Admission Procedure
One of the first things students can do is to review all the Marketing programs provided by the universities. Before deciding, students might also evaluate course design, expenses, lecturers and available facilities.
Candidates need to align their academic record, interests, and requirements while choosing.
Students can complete the required forms online at the university site and submit it.
Preparing academic records is essential before starting the process. Anigdha ensures you have every document required and offers help with test preparation when needed.
Make sure to submit the application fee as required by the university.
Once approved, the official offer letter will be sent to you and it must be used for applying for a student visa.
Proceed with visa formalities, ensure HRD and apostille authentication and finalize your travel arrangements.
Students are advised to finalize their accommodation near the university prior to commencing classes.
Master’s Admission Process: If you want to continue your studies with a Master’s degree in Poland, here’s what to do:
Start by choosing your specialisation, such as Marketing in Poland.
Check the eligibility criteria. Most Polish universities ask for a completed Bachelor’s degree in a related field.
Collect all mark sheets, certificates and identification documents.
Complete the form for your chosen course and attach all necessary documents. Anigdha’s team will help you with the application, test preparation and document submission.
Complete the online form, submit the fee, and check for updates. If required, prepare for an interview.
Once you get the admission confirmation, add your admission letter to your visa application together with passport, money proof and health cover.
The visa process generally takes 45 days. Once approved, ensure your documents go through HRD and apostille.
Once you reach Poland, complete enrollment with original papers and tuition payment.
Confirm your accommodation in student hostels or local rentals.
Many Polish institutions offer scholarships that reduce costs for Marketing studies. The Ignacy Lukasiewic Scholarship under NAWA supports Master’s engineering students by covering fees and offering monthly financial aid. The Poland My First Choice NAWA scholarship assists second-cycle students by removing tuition costs and offering monthly financial support. At Warsaw University of Technology, top-performing engineering applicants can receive merit scholarships that cover up to 50% of tuition fees. However, such scholarships and support make a degree in Marketing in Poland within reach.
Is Marketing in Poland taught in English?
Yes, students may choose to study English in Poland. Universities allow students to take bachelor's or master's courses across a variety of subjects.
Is IELTS compulsory to study Marketing in Poland?
Alternatives like other certificates or past English-based education are accepted at many universities.
Is Poland cheaper than other European countries for studying Mechanical Engineering?
Yes, Compared to Western Europe, Poland offers lower tuition fees and monthly living costs between €350 and €600.
Can I work while studying?
International students holding a student residence permit in Poland are allowed to work without needing an additional work permit.
What is the duration of the course to study Marketing in Poland?
The bachelor’s degree in Marketing in Poland will usually take 3 to 4 years and the master’s program can last 2 years. They may offer both theoretical learning and practical skills to help your career grow.
Are scholarships available for Marketing students in Poland?
Scholarships such as the Stefan Banach Program, Erasmus Mundus and the Visegrad Fund are available, offering both tuition coverage and financial aid for daily expenses.
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